After launching a website, many business owners then consider launching their own app. But when it comes to choosing between a cross-platform or native mobile application platform, it’s easy to get confused.
To make your decision easier, we’ve summarized the main differences between the two mobile application platforms for you below.
Defining Cross-Platform and Native Approaches
Before we begin comparing the two, it’s important to define each mobile application platform for better understanding.
Cross-Platform mobile app platforms are created using similar formatting and styles to that of mobile websites. When created as such, they become suitable for most devices since they rely on a browser engine to work.
Native apps are created for either an IOS or Android platform, and have access to all services and features of the phone. Due to this, native apps seamlessly fit in with the device.
Comparing the Customer Experience
Overall, native apps are known for being more user-friendly and for being really responsive to user’s commands. There are less chances of a native app freezing up, and the overall experience is smoother.
In addition, the icons produced for the native app are more uniformed with the phone’s other apps, as opposed to cross-platform app icons which may not seamlessly blend in.
Comparing the Creation Process
Cross-platform apps are known to be less costly to create, with a faster development time. More suitable for business owners who have a website that they want converted into an app, cross-platform apps require fewer resources than native apps when being developed.
Native apps, on the other hand, require more time and resources to create since specific language is required for each mobile platform (iOS and Android).
Comparing the App’s Security & Support Levels
When more extensive encryption is required, only native apps can offer the solution. However, more support is required for a smooth experience with native apps, since both iOS and Android specialists are required. On the other hand, only one developer is required for cross-platform app support.
The Bottom Line
Native and cross-platform mobile app platforms each have their own benefits and disadvantages. In the end, choosing between the two depends on your own business’ individual circumstances.
Consult with a developer to get expert advice on which platform will work best for your business. Don’t have a developer? The team at Saigal Media can provide you with expert advice. Contact us today for more details about our services!